"Inspired has been a trusted key supplier, and their virtuals have proven to be very popular with our customers in our retail venues," said Betfred Group COO Mark Stebbings. We've been delighted with Inspired's continual innovation in virtuals, and we're excited that our consumers will continue to experience the best-in-class content."
Inspired's Virtual Sports have a worldwide player base and are available in over 32,000 retail outlets and over 100 websites in 35 countries.
"Inspired and Betfred have a long and successful history together." "Betfred was one of the first retail operators in the UK LBO sector to add multiple concurrent channels of content, and we've seen how effective this strategy has been in attracting players both before and after the Covid-19 lockdown periods," said Steve Rogers, Chief Commercial Officer, Virtual Sports for Inspired.
He went on to say, "We are thrilled to be extending our longstanding relationship, which is a testament to the strength of our Virtual offerings."
Inspired reported a 166% year-on-year sales gain in their first quarter annual results in May 2022.
The report emphasised the company's restoration to pre-pandemic operational strength, following losses in Inspired's gaming and leisure division due to pandemic-related limitations the previous year.
